Top 5 Fashion Games on iOS in the US in Q1 2023

In Q1 2023, the top 5 fashion games on iOS in the United States demonstrated diverse performance trends. Here's a detailed look at their weekly downloads, revenue, and active users based on data from Sensor Tower.

Project Makeover by Magic Tavern, Inc. saw a fluctuating performance. Weekly revenue peaked at around $1.3M at the end of December and generally hovered between $1.0M and $1.2M throughout the quarter. Downloads began strong with 129K in early January but showed a downward trend, ending the quarter at approximately 75K. Active users varied, peaking at 732K at the start of the quarter and stabilizing around 550K by the end of March.

Covet Fashion: Dress Up Game from Crowdstar LLC experienced a mixed quarter. Weekly revenue had a notable peak of approximately $479K in mid-February but generally ranged between $141K and $249K. Downloads saw a gradual decline from around 16K at the start of January to about 8K by the end of March. Active users remained relatively stable, fluctuating between 123K and 149K.

Love Nikki-Dress UP Queen by Galaxy Play Technology Limited showed a consistent performance in terms of revenue and active users. Weekly revenue ranged from $43K to $93K, with a slight peak in early March. Downloads were steady but low, ranging from 2.3K to 4.9K. Active users maintained a stable range between 74K and 96K throughout the quarter.

RuPaul's Drag Race Superstar from Eastside Games had a quarter of ups and downs. Revenue saw peaks and troughs, ranging from $36K to $64K, with notable increases in late January and late February. Downloads saw a significant spike from 0.5K to 5.8K in late February. Active users increased from 21K to a peak of 28K in late February, before stabilizing around 24K by the end of March.

SUITSME: Dress Up Fashion Game by ZIRAFIT LIMITED also showed variable performance. Weekly revenue ranged from $33K to $58K, with some fluctuations throughout the quarter. Downloads started strong at 11K in early January but gradually declined to around 7K by the end of March. Active users fluctuated slightly, ranging from 45K to 58K, stabilizing around 53K by the end of the quarter.

For more insights and detailed analytics, visit Sensor Tower.